These YouTube partners may rank either at the top of YouTube’s Channels page OR at the top of my heart. Either way, they’re producing great content, and they have a steady throng of followers/subscribers/fans/worshipers who tune in to see what videos they’ll upload each week. I’ll throw in a clip of each so you can get a better idea of exactly what they’re doing with their time.
NigaHiga
Real Name: Ryan Higa, 21
Category: Partners, Comedians
Rank:
- #1 – Most Subscribed (All Time)
- #1 – Most Subscribed (All Time) – Comedians
- #1 – Most Subscribed (All Time) – Partners
Subscribers: 3,438,668
Channel Description: Japanese-American Ryan Higa and his friends (known as “The Yabo Crew”) make topical comedic commentaries which usually entail Higa ranting alone in front of the camera. He is the most-subscribed YouTuber of all time.
Video Clip: Ryan’s Thoughts on Rebecca Black and Racism…
Smosh
Real Name: Ian Hecox, 23 and Anthony “Tony” Padilla, 23
Category: Partners, Comedians, Entertainment
Rank:
- #4 Most Subscribed (All Time)
- #4 Most Subscribed (All Time) – Comedians
- #4 Most Subscribed (All Time) – Partners
- #6 Most Viewed (All Time) – Comedians
Subscribers: 2,326,661
Channel Description: Web-based comedians who upload videos relating to video games, current event nonsense, and their own random thoughts. They have several supplementary “shows” within Smosh, such as “AskCharlie with Charlie the drunk guinea pig,” “Ian is bored,” and “Lunchtime with Smosh.”
Video Clip: Smosh’s 2010 Video Recap Remix
OMGFacts
Real Name: Gabby Montero, 22 and Emerson Spartz, 23, Adorian Deck,17
Category: Partners, Reporters, Education
Rank:
- #5 – Most Subscribed (All Time) – Reporters
- #10 – Most Viewed (This Week) – Reporters
Subscribers: 343,961
Channel Description:
OMG Facts was originally a Twitter account created by 16-year-old Adorian Deck in September 2009. At various times throughout the day, Adorian would tweet random facts he’d discovered. Within four months, the account had reached 300,000 followers and was being followed by celebrities.
In the meantime, Gaby Montero and Emerson Spartz, founders of GivesMeHope, were inspired by OMG Facts to create a facts site and saw several opportunities. Their first observation: what about people who don’t use Twitter? Second, they thought there must be a better way to choose which facts to publish than the unscientific method Adorian used on Twitter.
Basically, it’s a channel that updates with videos on random facts about, well, random things!
Video Clip:
WhatTheBuckShow
Real Name: Michael Buckley, 35
Category: Partners, Comedians, Pop Culture Commentary
Rank:
- #22 – Most Subscribed (All Time)
- #13 – Most Subscribed (All Time) – Comedians
- #20 – Most Subscribed (All Time) – Partners
Subscribers: 1,040,692
Channel Description: Michael Buckley writes/hosts/produces/edits/writes his own material that mostly covers pop-culture news and current events. He occasionally covers sports and politics but would much rather talk about what happened on X-Factor or Hannah Montana.
Video Clip: Celebrity Gossip – Justin Bieber Works Out!
Michelle Phan
Real Name: Michelle Phan, 23
Category: Guru, Beauty
Rank:
- #1 – Most Subscribed (All Time) – Gurus
- #17 – Most Subscribed (All Time)
- #16 – Most Subscribed (All Time) – Partners
Subscribers: 1,253,710
Channel Description: A makeup artist who, with the help of her friends, gives her loyal subscribers weekly videos on how to apply makeup, style hair, and put together stylish outfits. Target audience is majority female and in the 14-24 demographic age range.
Video Clip: How-To Blow Dry Your Hair
Katy@UNT 
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